Funded by the European Union. Views and opinions expressed are however those of the author(s) only and do not necessarily reflect those of the European Union or the EuropeanEducation and Culture Executive Agency (EACEA). Neither the European Union nor EACEA can be held responsible for them.

Embracing Soft Power: The Role of Responsible Communication in Addressing the Global Refugee Crisis

Outside Multicultural Magazine is committed to using its platform to promote peace and understanding through responsible communication. By choosing a softer approach to discussing sensitive issues, we aim not only to inform but also to inspire our readers to embrace the rich tapestry of human cultures.

It is an interesting case of how we can build a more inclusive world where diversity is celebrated and every voice is heard, through digital media.

The Limitations of Aggressive Communication

Traditionally, media has used strong, direct commands—like 'STOP'—to address social issues such as racism, xenophobia, and terrorism. While these calls to action are vital, they can sometimes backfire. Such commands often lack the explanation or engagement necessary to change deeply entrenched opinions. Without understanding the 'why' behind the 'stop', people may react defensively or even aggressively, further entrenching their views.

The Soft Power Approach

At Outside Multicultural Magazine, we advocate for a softer, more inclusive approach to communication. Instead of commanding, we aim to educate and enlighten. We believe in the power of storytelling and positive reinforcement to bridge cultural divides and foster a deeper understanding among people.

Learning from Each Other

Human nature instinctively fears the unknown, much like the initial skepticism towards new technologies such as mobile phones. However, just as society embraced technology through positive experiences, we can also embrace cultural diversity by highlighting its benefits. Our magazine strives to shift the narrative from fear to curiosity and appreciation. We encourage our readers to explore new cuisines, landscapes, languages, and friendships that different cultures bring into our lives.

Recognizing Common Humanity

Every nation has faced trials and tribulations. Many have histories of migration due to economic, political, or environmental pressures. These shared experiences, though often painful, remind us of our common humanity. At Outside Multicultural Magazine, we emphasize these similarities, helping our audience see the person behind the label 'migrant' or 'refugee.'

Changing the Negative Narrative About Migrants

It is crucial to understand that ignoring new cultures and not giving people a chance to integrate can lead to isolation and violence. We live in a global village where our diversity—be it in skin color, clothing, or beliefs—is a treasure, not a threat. By engaging with individuals from different backgrounds, we often find that our desires and challenges are strikingly similar.

Action Through Understanding

We advocate for a proactive approach in our communities. Learning about new religions and cultures can enrich our lives, just as empowering migrants to share their stories can demystify their experiences and highlight their contributions to society. It's important to remember that generalising any group as 'good' or 'bad' overlooks the complex, multifaceted nature of individuals.

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